Sponsorship Marketing::Latin American & Global Entertainment Events::Consulting & Sales::Patrocinio

Sorensen Communications has negotiated numerous pan-regional concert tours with artists such as Chayanne, Diego Torres, Franco de Vita, Mana and Ricky Martin. In the case of Ricardo Arjona, Sorensen designed and negotiated and implemented on of the most comprehensive tour sponsorships to date with Ricardo Arjona and Visa International. Visa was the "Presenting" sponsor of the 2006-2007 "Adentro" tour, which delivered more than 135 concerts in 17 countries in front of over 1.5 million fans. The tour produced a ROI of over 10X for Visa.